Roscor Corporation

Simply take a Mac out of its box, plug it in and start surfing, working or rocking. And when you want to add something new — such as a digital camera or iPod — you just plug it in and start using it. Too good to be true? No, the Mac is exactly that good.

It just works.

Want a crash course on the Mac? Lesson 1: It doesn’t crash. Built by the same folks who designed its rock-solid operating system and its award-winning applications, the Mac always starts up and never lets you down.

Picture-perfect photos.

If every picture tells a story, you’ll live happily ever after with your new Mac. Plug in your camera and the Mac does the rest, helping you import, edit, share and organize your photos faster than you can say “cheese.”

Home movies in HD.

With a Mac, you get an editing suite, a special effects house and a state-of-the-art cinema all in one package. From recording your HD masterpiece to burning it to DVD, a Mac grants you auteur status.

Join the party.

Buy a Mac and you become part of the solution. The Apple experience includes top-rated service online, in our retail stores and via telephone. Plus, you join a worldwide network of Mac users, happy to share their stories.

It does Windows.

Your Mac may soon seem like your digital oasis, but that doesn’t make you an island. You’ll be able to connect to the office network, share Office files with colleagues, and even use many of your PC hardware devices.

As easy as iPod.

Your iPod has a history. And it starts with the Mac. Intuitive interface, elegant design, seamless integration with Apple software and a hearty dose of just plain cool. If you love your iPod, you’ll love a Mac.

It’s a musical instrument.

More than a place to turn up iTunes, the Mac lets you make music, too. Whether you’re recording your next big hit, burning a mix CD or podcasting your passion, you’ll be doing it all on the same computer countless pros trust.

Online streamlined.

With a Mac in your corner, you can get online in minutes. And once you’re there, you might as well try all the built-in goodies — Mail, Safari, .Mac, iChat AV, AirPort and more — the Mac has to offer.

It loves road trips.

Mobility means more on a Mac. Besides powering the two most appealing notebooks on the planet, iBook and PowerBook, Mac OS X Tiger gives you easy connectivity from anywhere you dare to roam.

It’s beautiful.

To learn what separates an Apple computer from every other machine on the market, just open your eyes. The Mac’s design folds function into form, so the perfect computer looks the part.